Data monetisation in airports – the time has come

Airport Council International’s most recent economic report shows a “58.4% reduction in passengers as compared to 2019” and a “60% reduction in revenues”, resulting in “an unprecedented $104.5 billion reduction in revenue for 2020”. Though some airports claim that sales per passenger “went through the roof” during the pandemic, it cannot save airports from the devastating effect of Covid-19. Airports must find ways to optimize their rigid cost base, to introduce more agile processes and generate new revenue streams.
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Ilya Burkin

Regional Sales Director in ADB SAFEGATE Airport Systems